E WIE EINFACH

E WIE EINFACH
It’s really easy

There are many things we don’t do because we believe they are too hard to do. Ironically, once we’ve done them, we realize that it was actually quite easy. That goes for tidying up, falling in love, fighting hate or changing your electricity provider.

To make people switch to E WIE EINFACH (E AS EASY) we created an integrated campaign that showed: everything can be easy with the right attitude.