Brand Film for Lipton Iced Tea

This spot is a reminder that everything good, every progress, every success comes out of optimism. A good dose of optimism was also needed to get this project produced. 14 clients in 3 time zones, 9 month of work, endless rounds of testing and stomach bugs on set — just saying. The film aired at the Grammy's 2018 and for the first time I saw my work in Times Square 💥

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© 2018 DDB New York & Adam & eve/DDB London
ECD: Simon Poett | CW: Katharina Schmitt & Rogo Castro | AD: Avery Young | DIRECTOR: thirtytwo  | PRODUCTION: Pulse films