Let’s live magnificently
The latest global Tanqueray campaign invites people to Live Magnificently by actively choosing to make any moment as special as it can be. Delivering a mindset of magnificence, the campaign sparks peoples’ imagination to elevate their everyday. The campaign was launched in nine different markets—each with individual regulations around alcohol advertisement and different product portfolios so we had to develop a highly flexible system that allowed us to be efficient in creating a large number of assets.
Product Films
DOOH
Social
© 2022 Anomaly London
GDC: Leo Marks | CD: Katharina Schmitt | Creatives: Phil Jeffery | Design: Peggy Wang
Director: Fiona Jane Burgess @ Friend London