Creative Director
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State Farm

State Farm:
BackStory

SOCIAL CAMPAIGN FOR STATE FARM

Things. We have so many in our lives. But some of them are more than just stuff. They are reminders. They are good memories. They are a piece of you. And State Farm makes sure that those things are insured. The ask was to create 100 individual pieces of content. We created three films and 130 pieces of content by telling the stories of people and their things. 

SOfa

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Car

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HOuse

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© 2017 DDB New York
Director: Kaz Firpo